Hankook

Driving emotion

Since its inception in 1941, Hankook Tire & Technology has grown into a global leader paving the way for the global tyre industry through daring challenges and astonishing innovations. We will continue to take a step forward as a global top-tier company leading the way for the future automotive industry by further reinforcing our world-renowned premium brands and high-tech leadership, and actively practising ESG management designed to fulfil our corporate social responsibilities.

Hankook Tire & Technology produces 120 million high-quality tyres per annum and supplies them to 160 countries throughout the world. In addition, over 20,000 employees work at our business establishments located around the world, working hard to offer the best products and services to our customers.

We have established production, R&D, sales, marketing, and a communication network around the world as part of our efforts to provide the finest products and services tailored to the characteristics of each region. In addition, we are strategically operating three global premium tyre brands ‘Hankook’, ‘Laufenn’ and ‘Kingstar’.

Our technology drives the world

To accentuate every moment of mobility, to be delightful and upbeat, to experience the latest mobility technology and witness incredible technological empowerment, for our customers, driving experience to bring new dynamics for the future, with our high technology that integrates all of the best-in-class tyre technologies, we remain one step ahead and present the driving vision of the future that we only envisioned. We will indulge in tyreless research, wage a fearless battle, and embrace daring innovation to lay out high technologies that will define the global mobility industry.

Global presence

A global network stands close to our customers around the world. Hankook has built up its production, R&D, sales, marketing and communication networks throughout the globe to offer unrivalled products and services that cater to the specific needs of each region. We deliver complete satisfaction in close proximity to our customers, Hankook Tire & Technology will continue to rise to the challenge and venture into a broader world.

Quality Competitiveness & HIP

Unyielding commitment to inspirational quality, Hankook remains intent on developing technologies and innovating in quality to shape the future mobility landscape through the power of its new Hankook Innovative Performance (HIP) and quality system which is unique to Hankook. Hankook gives life to first-tier technologies and a competitive edge in quality that are universally recognised to uphold the highest standards in customer satisfaction.

OE Partnership

Together with our partners, we bring future mobility to life. With its high-tech leadership, Hankook continues to usher in sweeping changes in the future mobility landscape for electric vehicles, green vehicles, and digital technology, realising a steady increase in its tyre supply for the new vehicles of major automakers across the world. The company is on course to further enhance its trust with global premium automakers through reinforced communication and cooperation to maintain mutual growth.

Sponsorship

A premium brand that our customers are proud of Hankook has developed partnerships with motorsport events, Real Madrid FC, the UEFA Europa League, and Major League Baseball which have taken the world by storm, as part of its dynamic efforts to coordinate marketing and communication activities.